Статьи Автора

The Offline Conversion Import helper was launched

It will help advertisers evaluate customer behavior after a call or click on an ad

Tatyana Salutnikova.Content-writer

29.09.2021

210

TrueView for Action campaign conversion to Video Action is available

This will be helpful since advertisers will not be able to create new TrueView for Action campaigns after September 30, 2021

Tatyana Salutnikova.Content-writer

152

Google has made changes to the program to confirm the identity of the advertiser

And specified what information about advertiser will be reflected on the page

Tatyana Salutnikova.Content-writer

100

Google Chrome's ad policies and ad blockers are changing

Google intends to ban ad blockers in the Chrome browser for regular users

Tatyana Salutnikova.Content-writer

28.09.2021

172

Two new targets for ads from Facebook Ads

The system announced the innovation of ads with a phone number in the Ads Manager interface

Tatyana Salutnikova.Content-writer

100

Google Ads: Data-driven attribution is now the default model

The Google Ads team is dropping the data requirements that now restrict advertisers from using data-driven attribution

Tatyana Salutnikova.Content-writer

27.09.2021

143

Google Ads now takes relevancy signals into account when selecting a keyword

But the update applies when a search query matches multiple keywords

Tatyana Salutnikova.Content-writer

200

The problem with Search Console's performance report update has been resolved

Team officials assured that it did not affect crawling, indexing, or ranking of sites

Tatyana Salutnikova.Content-writer

24.09.2021

128

Google Tag Manager Server-Side has passed beta testing and is available to users

Advertisers with Google Analytics 4 on their sites will soon be able to use advanced conversions in Google Ads without adding additional tags

Tatyana Salutnikova.Content-writer

161

Google Ads has a new search ad format – Things to do

It's great for advertising tours, events and attractions

Tatyana Salutnikova.Content-writer

23.09.2021

121