Статьи Автора

Instagram In-Stream, a new video ad format, has been introduced

Preview of non-advertising videos will be 15 seconds, as before

Tatyana Salutnikova.Content-writer

06.10.2021

122

The Google Ads keyword planner tests data

They show whether keyword search volume is stable, decreasing/increasing, and by how much

Tatyana Salutnikova.Content-writer

05.10.2021

166

Facebook's engineering team shared the reasons for the massive outage of its services

The failure was caused by configuration changes to backbone routers

Tatyana Salutnikova.Content-writer

172

Video Action ads are available for display on YouTube CTV

Now an advertiser can choose to display video ads on platforms KMS, YouTube and YouTube CTV within one campaign

Tatyana Salutnikova.Content-writer

104

Google Ads API launches support for adaptive video ads

This update is related to the abandonment of TrueView for Action by early 2022

Tatyana Salutnikova.Content-writer

04.10.2021

125

Looks like the October update of the Google algorithm has begun

No specific information from the Google team on this yet

Tatyana Salutnikova.Content-writer

117

Changes to the "Potential Reach" section of Facebook Ads campaign settings

Facebook will show a more generalized estimate of reach, but the principles will remain the same

Tatyana Salutnikova.Content-writer

01.10.2021

108

Google Ads: New Budget Report

It's available on the Campaigns and Ads Group pages

Tatyana Salutnikova.Content-writer

124

Features of MUM technology in Search

Google employees announced this at the annual presentation of Search On, where they talked about the planned services

Tatyana Salutnikova.Content-writer

30.09.2021

116

Google's new Cross-Media Reach Reporting tool

It will be launched to evaluate the results of cross-channel campaign

Tatyana Salutnikova.Content-writer

1068