Статьи Автора

Google is testing the "Also covered on this page" option in extended snippets again

There are two changes from last year's testing in the desktop snippets

Tatyana Salutnikova.Content-writer

12.10.2021

144

Facebook Ads Manager's campaign performance chart update is out

This chart is needed to assess the dynamics of advertising effectiveness by key indicators

Tatyana Salutnikova.Content-writer

152

Promoting content with inaccurate information about climate change is banned by Google Ads

For example, Google will now not allow ads for content that denies global warming or the impact of human activity on the climate

Tatyana Salutnikova.Content-writer

145

Two new Google documents with title and description rules

The information in them will help you understand how snippets are formed in search results and make a good title and description

Tatyana Salutnikova.Content-writer

11.10.2021

118

New data has been added to the Core Web Vitals report

The purpose of this report is to provide on overall site performance and troubleshooting issues affecting different pages of the site

Tatyana Salutnikova.Content-writer

124

AdSense will have a first-price auction model

This will happen tentatively by the end of the year and will create a unified purchasing process on Google platforms

Tatyana Salutnikova.Content-writer

08.10.2021

124

One feed's products can be promoted worldwide

Merchant Center makes it easy for advertisers to promote items from the same feed

Tatyana Salutnikova.Content-writer

135

Google Search Console extended results status reports have been updated

Reports have become more detailed and information on a number of cross-type errors has been added

Tatyana Salutnikova.Content-writer

07.10.2021

113

Moat Analytics, a tool for independent assessment of advertising inventory, appeared

Only Moat clients can activate integration with the service

Tatyana Salutnikova.Content-writer

129

Google announced the launch of new features in GA 4

Users can expect conversion and behavioral modeling, data-driven attribution and integration with Search Console

Tatyana Salutnikova.Content-writer

06.10.2021

169