News on contextual advertising and PPC promotion

Facebook allowed advertisers to lead users from Reels to Instagram Direct

Users are now directed to the app even if the advertiser hasn't added a diplink

You can see the changes in the table below

It will be possible to promote branded content directly from the app

Tracking user actions, promoting mobile apps, reporting on personalized ads and simplifying the process of creating them

Specifically, data on engaged accounts, information on audience reach, and information on sponsored posts

Developers will be able to add this information through the Google Play Console

All for users: posts from desktop, collaborative publishing and 3D text in Reels

How long the ban will last and whether it can be appealed is not yet clear