“New on Google” shortcut appeared in local search results



The source – localu.org

Google started showing a new label “New on Google” in local search results. The new icon is displayed both in regular results and in the local search block, as well as in the search results in Maps. The label is assigned to companies that have recently appeared on Google.

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According to local search expert Joy Hawkins, this feature can be useful for identifying fake company pages as well as tracking new competitors.

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