The source – searchengineland.com
Google Ads service has added a library of objects, like Ads Creative Studio. It appeared in the General Library section, under the Tools and Settings menu. Now it is in a closed beta version and is only available to individual advertisers.
The advantages of the Asset Library:
- it will display all the images that are in the account;
- it will help advertisers to improve workflows, such as uploading an image and using it in different campaigns;
- it can be used to make any standard rich media ad dynamic;
- suitable for placing dynamic objects.
It is not yet specified when the library will be available to more advertisers.
