Expanded text ads will disappear from Google Ads search campaigns

The source – support.google.com 

Starting June 30, 2022, advertisers will no longer be able to create and edit long-form text ads in Google Ads search campaigns.

In the service account, when setting up these ads, advertisers will see a warning about the changes that will take place. But Google will continue to show existing expanded text ads to users. 

Advertisers will still be able to: 

  • collect statistics about their effectiveness; 
  • pause and resume displays;
  • delete ads. 

The Google team recommends that you start working with adaptive ads now to prepare for the changes.


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