The source – youtu.be
In the new issue of #AskGooglebot, John Mueller answered whether to hide referral links on your site.
A referral or affiliate link is an advertising link to other Internet resources of companies. When users click on it and buy/order services, the owner of the site on which the link is posted receives money.
You cannot hide such links: hiding any content from search robots is contrary to Google's recommendations. But this is not necessary, according to John Mueller.
There are only two conditions that must be met:
- Post on your site only original content that is interesting to users.
- Both the user and the search engine need to know that this is an affiliate link.
To explain to Google systems that this link is a paid link, you need to use the rel = "nofollow" or rel = "sponsored" attributes. When using JavaScript to add affiliate links, it is important to add the appropriate attributes.
