Reminders of Instagram live events are displayed on a banner in the profile header



The source – twitter.com 

Instagram unveiled banners that remind you of an upcoming live broadcast. They will be displayed in the account of the author of the planned video broadcast, in the header of the profile: between the account description and actual stories. The date, time and topic of the broadcast will be displayed. 

By clicking on the banner with information about the upcoming broadcast, users can create a reminder about the broadcast in their calendar.

Anyone can create an unlimited number of scheduled broadcasts in their account. For example, you can promote a live broadcast that takes place in your account at the same time every day.

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