The source – facebook.com
Examples of such sensitive interest topics are:
- health ("lung cancer," "chemotherapy," "World Diabetes Day");
- religious practices and communities ("Catholic Church," "Jewish holidays")
- ethnicity and race;
- sexual orientation ("same-sex marriage," "LGBT culture");
- political and social issues, organizations and figures.
Meta experts suggested trying other tools instead of targeting sensitive topics:
- Apply geotargeting.
- Use existing user audiences, for example, based on engagement or data from the site, look-alike audiences and others.
