The source – techcrunch.com
The list of Instagram apps in the App Store includes new paid options within the app: "Subscriptions to Instagram" priced at $0.99 (about 26.8 UAH) and $4.99 (about 130 UAH).
Previously, the only in-app purchases available were various "Instagram badge" options.

The platform has been exploring paid subscriptions since August. Such a system will give the opportunity to subscribe to unique content and may be more useful for users than viewing ads.