All Instagram users are allowed to add links to Stories

The source –

Users can now add links to external resources in Stories, the account does not need to have 10,000 or more followers to do so. 

To add a link to Stories, you need to:

  1. Create or upload content for Stories.
  2. Click the "Sticker" button at the top of the screen.
  3. Select the "Link" sticker.
  4. Configure how the link is displayed.

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