Auto rules to eliminate competition between ad groups on Facebook are working

The source –

Facebook advertisers have been given the ability to create auto-rules. They will help prevent competition between groups of ads from the same advertiser in an auction. 

Thanks to a new auto-rule template, ads running in the same ad account won't try to outbid each other. 

How to create an auto-rule: 

  1. You need to select the campaigns, ad groups or ads to which the rule will apply and click on the "Rules" button. 
  2. Select "Create New Rule" from the dropdown list. 
  3. Then, choose "Reduce Overlap in Auctions" as rule type and fill in the Rule Name, Action, Schedule and Notification fields.

Next to the names of the fields there are system prompts that will help you figure out what information to add to the highlighted line.


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