Top 5 ways to find out the history of the site



When buying a domain, webmasters will find it useful to know the history of the site. If he already had bans and filters, then this will directly affect his subsequent promotion. Thus, it is important to buy either new domains with a clean history, or those with a positive history. But since it is more difficult to promote a domain from scratch in the search, then buying an old domain with a good history remains popular.

Information about a web resource from the moment of its creation is stored in virtual archives. They create exact copies of the pages of the sites that are open to access. These copies are stored on the archive server.

Let’s take a look at some proven tools for checking the history of web resources.

1. Wayback Machine site

No wonder this service is called the time machine of sites – many of their virtual histories are stored here. So, to check the status of the domain, follow the link and enter the site URL we need:

Fig. 1 –  Wayback Machine interface

Fig. 1 –  Wayback Machine interface

A calendar with clickable dates will be displayed on the page, and after clicking on one of them, the archive will show the version of the site that was current on that day. The service will be useful even if the old site had a lot of good content that would be useful for filling new resources. You can restore the site in order to pick up non-indexable pages using the RoboTools tool.

2. Yandex search engine

If you enter a domain in Yandex and click on three dots next to the site, a menu will drop out where you need to select “Site Information”.

Fig. 2 – Checking the quality of the domain in the search engine

Fig. 2 – Checking the quality of the domain in the search engine

Next, the received icons, IKS and reviews, if they already exist, will open.

Fig. 3 – Yandex Webmaster interface

Fig. 3 – Yandex Webmaster interface

3. WhoIS service

Domain names are also checked using WhoIS. If you enter the URL into the search bar, information will appear.

Fig. 4 – WhoIS interface

Fig. 4 – WhoIS interface

4. Netpeak Checker

Bonus, fourth way! It is worth noting that if you need to check several domain names at once through the Wayback Machine or Whois, then you can use the service from Netpeak:

Fig. 5 – Netpeak Checker interface

Fig. 5 – Netpeak Checker interface

At the end of the analysis, the data will be formed into a table.

5. Programs for analyzing domain data for the visibility and state of the resource in search engines

An indirect method that is suitable for obtaining complete reliable information and will come in handy at the stage of buying a domain.

Allows you to find out information about the domain.

Fig. 6 – Serpstat interface

Fig. 6 – Serpstat interface

The tool provides a comprehensive analysis of the site: basic queries and links, visibility dynamics and traffic sources. Thus, it is not difficult to form an opinion about history.

Fig. 7 – Megaindex interface

Fig. 7 – Megaindex interface

Free audit tool. Provides information about how popular the resource is in search engines.

 Fig. 8 – Interface Be1

 Fig. 8 – Interface Be1

Thus, knowing the history of a site is essential to deciding whether to use a domain. If the purchase of a site with a history is suitable, then after restoring the information, you can see:

  • how long it has existed and how it looked before;
  • his previous topic;
  • the presence of filters, sanctions and bans;
  • how much profit did you bring from the initial version of the design (was it justified to change it);
  • other domains within the server;
  • how many owners have changed the resource.

Knowing the history of the site and the details of its previous operation, you will not get into a mess and will not work with a web resource that has a bad reputation. Good luck!

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