{"id":4956,"date":"2021-07-06T10:48:24","date_gmt":"2021-07-06T07:48:24","guid":{"rendered":"https:\/\/ppcseo.com\/?p=4956"},"modified":"2021-08-03T15:24:03","modified_gmt":"2021-08-03T12:24:03","slug":"google-testiruet-jarlyki-s-kljuchevymi-slovami-v-snippetah","status":"publish","type":"post","link":"https:\/\/ppcseo.com\/en\/news\/google-testiruet-jarlyki-s-kljuchevymi-slovami-v-snippetah","title":{"rendered":"Google tests shortcuts with keywords in snippets"},"content":{"rendered":"\n<p class=\"has-text-align-right\">The source \u2013 <a href=\"https:\/\/twitter.com\/brodieseo\/status\/1411572531316740098\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">twitter.com<\/a><\/p>\n\n\n\n<p>Google tests keyword labels in mobile search snippets.<\/p>\n\n\n\n<p>The experiment was noticed by SEO consultant Brodie Clarke and reported on Twitter:<\/p>\n\n\n\n<p>\u201c&#8230; right now the &#8216;keyword&#8217; shown in the screenshot is not actually mentioned on the page \u2013 it was created by Google,\u201d wrote Clarke.<\/p>\n\n\n\n<div style=\"display:flex; align-items:center;justify-content: center;\"><blockquote class=\"twitter-tweet\"><p lang=\"en\" dir=\"ltr\">It just keeps coming back. I&#8217;ve seen this &#8220;keyword tags&#8221; test many times over the past 6 months: <a href=\"https:\/\/t.co\/ZYKE9lc3XX\">https:\/\/t.co\/ZYKE9lc3XX<\/a>. But it always feels like it&#8217;s in a slightly different form. The &#8220;keyword&#8221; shown in the screenshot isn&#8217;t actually mentioned on the page \u2013 Google created it \ud83e\udd14 <a href=\"https:\/\/t.co\/E2R0raHloQ\">pic.twitter.com\/E2R0raHloQ<\/a><\/p>\u2014 Brodie Clark (@brodieseo) <a href=\"https:\/\/twitter.com\/brodieseo\/status\/1411572531316740098?ref_src=twsrc%5Etfw\">July 4, 2021<\/a><\/blockquote> <script async=\"\" src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/div>\n\n\n\n<p>Prior to that, Google used the words and phrases contained on the pages.<\/p>\n","protected":false},"excerpt":{"rendered":"The source \u2013 twitter.com Google tests keyword labels in mobile search snippets. The experiment was noticed by SEO consultant Brodie Clarke and reported on Twitter: \u201c&#8230; right now the &#8216;keyword&#8217; shown in the screenshot is not actually mentioned on the page \u2013 it was created by Google,\u201d wrote Clarke. It just keeps coming back. I&#8217;ve [&hellip;]","protected":false},"author":1,"featured_media":3947,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[52,53],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Google tests shortcuts with keywords in snippets - PPCSEO<\/title>\n<meta name=\"description\" content=\"At the same time, the dedicated keys are not on the page, they are created by Google itself. More useful information on the PPCSEO website. 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