{"id":21229,"date":"2022-06-27T16:17:48","date_gmt":"2022-06-27T13:17:48","guid":{"rendered":"https:\/\/ppcseo.com\/?p=21229"},"modified":"2022-06-27T17:28:07","modified_gmt":"2022-06-27T14:28:07","slug":"u-merezhi-pobachyly-funktsiiu-dynamichnoi-vstavki-kluchovuh-sliv-google-ads","status":"publish","type":"post","link":"https:\/\/ppcseo.com\/en\/news\/u-merezhi-pobachyly-funktsiiu-dynamichnoi-vstavki-kluchovuh-sliv-google-ads","title":{"rendered":"The Internet saw the function of dynamic insertion of keywords Google Ads"},"content":{"rendered":"\n<p class=\"has-text-align-right\">The source \u2013 <a href=\"https:\/\/twitter.com\/StoreGrowers\/status\/1539566224031588354\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">twitter.com<\/a><\/p>\n\n\n\n<p>Google Ads seems to be testing the insertion of query words into search ad titles. This was noticed by one of the store owners and he shared the post on Twitter.<\/p>\n\n\n\n<p>He said <strong>Google changes product names in ads based on a search query<\/strong>. In this case, he added the word &#8220;gold&#8221; used in the user&#8217;s query before the existing names.<\/p>\n\n\n\n<p>This definitely increases the CTR. But it seems that the products for such editing are chosen at random.<\/p>\n\n\n\n<blockquote class=\"twitter-tweet\"><p lang=\"en\" dir=\"ltr\">Google is changing product titles in Shopping Ads depending on the search query.<br><br>In this case, it added the material mentioned in the product feed &quot;gold&quot; to the front of the existing titles. <a href=\"https:\/\/twitter.com\/hashtag\/ppcchat?src=hash&amp;ref_src=twsrc%5Etfw\">#ppcchat<\/a> <a href=\"https:\/\/t.co\/ovK8p3AJSG\">pic.twitter.com\/ovK8p3AJSG<\/a><\/p>&mdash; Store Growers (@StoreGrowers)\n","protected":false},"excerpt":{"rendered":"The source \u2013 twitter.com Google Ads seems to be testing the insertion of query words into search ad titles. This was noticed by one of the store owners and he shared the post on Twitter. He said Google changes product names in ads based on a search query. In this case, he added the word [&hellip;]","protected":false},"author":1,"featured_media":3947,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20,1],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Internet saw the function of dynamic insertion of keywords Google Ads - PPCSEO<\/title>\n<meta name=\"description\" content=\"However, Google itself does not give official comments on this. More useful information on the PPCSEO website. Come in!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ppcseo.com\/en\/news\/u-merezhi-pobachyly-funktsiiu-dynamichnoi-vstavki-kluchovuh-sliv-google-ads\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Internet saw the function of dynamic insertion of keywords Google Ads - PPCSEO\" \/>\n<meta property=\"og:description\" content=\"However, Google itself does not give official comments on this. More useful information on the PPCSEO website. Come in!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ppcseo.com\/en\/news\/u-merezhi-pobachyly-funktsiiu-dynamichnoi-vstavki-kluchovuh-sliv-google-ads\" \/>\n<meta property=\"og:site_name\" content=\"PPCSEO\" \/>\n<meta property=\"article:published_time\" content=\"2022-06-27T13:17:48+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-06-27T14:28:07+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ppcseo.com\/wp-content\/uploads\/2021\/06\/08-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"450\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"admin_ppcseo\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin_ppcseo\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/ppcseo.com\/en\/news\/u-merezhi-pobachyly-funktsiiu-dynamichnoi-vstavki-kluchovuh-sliv-google-ads\",\"url\":\"https:\/\/ppcseo.com\/en\/news\/u-merezhi-pobachyly-funktsiiu-dynamichnoi-vstavki-kluchovuh-sliv-google-ads\",\"name\":\"The Internet saw the function of dynamic insertion of keywords Google Ads - PPCSEO\",\"isPartOf\":{\"@id\":\"https:\/\/ppcseo.com\/#website\"},\"datePublished\":\"2022-06-27T13:17:48+00:00\",\"dateModified\":\"2022-06-27T14:28:07+00:00\",\"author\":{\"@id\":\"https:\/\/ppcseo.com\/#\/schema\/person\/7b57b38d83726014a4732bc5c8d932d9\"},\"description\":\"However, Google itself does not give official comments on this. 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