{"id":21126,"date":"2022-06-21T09:40:22","date_gmt":"2022-06-21T06:40:22","guid":{"rendered":"https:\/\/ppcseo.com\/?p=21126"},"modified":"2022-06-21T11:05:14","modified_gmt":"2022-06-21T08:05:14","slug":"google-dav-rekomendatsii-stosovno-vykorystannia-strukturovannoi-rozmitki-productiv","status":"publish","type":"post","link":"https:\/\/ppcseo.com\/en\/news\/google-dav-rekomendatsii-stosovno-vykorystannia-strukturovannoi-rozmitki-productiv","title":{"rendered":"Google has made recommendations for the use of structured product markup"},"content":{"rendered":"\n<p class=\"has-text-align-right\">The source \u2013 <a href=\"https:\/\/developers.google.com\/search\/docs\/advanced\/structured-data\/product#guidelines\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">developers.google.com<\/a><\/p>\n\n\n\n<p>Product markup is a special markup with detailed information about your products. The extended snippet will show users the price of the product, availability and ratings of reviewers.<\/p>\n\n\n\n<p><strong>Google&#8217;s recommendations on how to use it:<\/strong><\/p>\n\n\n\n<ol><li>Only pages dedicated to the same product with a separate URL can be tagged. Therefore, you can&#8217;t use markup for a product category or list, but you can use it for a specific product. For example, &#8220;shoes in our store&#8221; is a non-specific product.<\/li><li>It is forbidden to use the marking of goods for adults.<\/li><li>If you want to add a product review, the reviewer&#8217;s name must be a valid name for the Person or Team file.<\/li><\/ol>\n\n\n\n<ul><li>It is impossible: &#8220;50% discount on Black Friday&#8221;.<\/li><li>You can: &#8220;James Smith&#8221; or &#8220;CNET Reviewers&#8221;.<\/li><\/ul>\n\n\n\n<p>If you want <strong>to include product information in Google Images<\/strong>, use the following features:<\/p>\n\n\n\n<ul><li>to display product information in the snippet, include name, image, price and .priceCurrency properties;<\/li><li>to display product information in the Linked Items feature, include the name, image, price, priceCurrency, and .availability properties.<\/li><\/ul>\n","protected":false},"excerpt":{"rendered":"The source \u2013 developers.google.com Product markup is a special markup with detailed information about your products. The extended snippet will show users the price of the product, availability and ratings of reviewers. Google&#8217;s recommendations on how to use it: Only pages dedicated to the same product with a separate URL can be tagged. Therefore, you [&hellip;]","protected":false},"author":1,"featured_media":3947,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20,1],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Google has made recommendations for the use of structured product markup - PPCSEO<\/title>\n<meta name=\"description\" content=\"And provided additional properties for displaying information in Google Images. More useful information on the PPCSEO website. Come in!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ppcseo.com\/en\/news\/google-dav-rekomendatsii-stosovno-vykorystannia-strukturovannoi-rozmitki-productiv\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Google has made recommendations for the use of structured product markup - PPCSEO\" \/>\n<meta property=\"og:description\" content=\"And provided additional properties for displaying information in Google Images. More useful information on the PPCSEO website. Come in!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ppcseo.com\/en\/news\/google-dav-rekomendatsii-stosovno-vykorystannia-strukturovannoi-rozmitki-productiv\" \/>\n<meta property=\"og:site_name\" content=\"PPCSEO\" \/>\n<meta property=\"article:published_time\" content=\"2022-06-21T06:40:22+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-06-21T08:05:14+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ppcseo.com\/wp-content\/uploads\/2021\/06\/08-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"450\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"admin_ppcseo\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin_ppcseo\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/ppcseo.com\/en\/news\/google-dav-rekomendatsii-stosovno-vykorystannia-strukturovannoi-rozmitki-productiv\",\"url\":\"https:\/\/ppcseo.com\/en\/news\/google-dav-rekomendatsii-stosovno-vykorystannia-strukturovannoi-rozmitki-productiv\",\"name\":\"Google has made recommendations for the use of structured product markup - PPCSEO\",\"isPartOf\":{\"@id\":\"https:\/\/ppcseo.com\/#website\"},\"datePublished\":\"2022-06-21T06:40:22+00:00\",\"dateModified\":\"2022-06-21T08:05:14+00:00\",\"author\":{\"@id\":\"https:\/\/ppcseo.com\/#\/schema\/person\/7b57b38d83726014a4732bc5c8d932d9\"},\"description\":\"And provided additional properties for displaying information in Google Images. More useful information on the PPCSEO website. Come in!\",\"breadcrumb\":{\"@id\":\"https:\/\/ppcseo.com\/en\/news\/google-dav-rekomendatsii-stosovno-vykorystannia-strukturovannoi-rozmitki-productiv#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/ppcseo.com\/en\/news\/google-dav-rekomendatsii-stosovno-vykorystannia-strukturovannoi-rozmitki-productiv\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/ppcseo.com\/en\/news\/google-dav-rekomendatsii-stosovno-vykorystannia-strukturovannoi-rozmitki-productiv#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"\u0413\u043b\u0430\u0432\u043d\u0430\u044f \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u0430\",\"item\":\"https:\/\/dev.ppcseo.com\/en\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Google has made recommendations for the use of structured product markup\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/ppcseo.com\/#website\",\"url\":\"https:\/\/ppcseo.com\/\",\"name\":\"PPCSEO\",\"description\":\"PPCSEO.com \u2014 \u043d\u043e\u0432\u043e\u0441\u0442\u043d\u043e\u0439 \u043f\u0440\u043e\u0435\u043a\u0442 \u043e \u043a\u043e\u043d\u0442\u0435\u043a\u0441\u0442\u043d\u043e\u0439 \u0440\u0435\u043a\u043b\u0430\u043c\u0435 \u0438 \u043e SEO-\u043f\u0440\u043e\u0434\u0432\u0438\u0436\u0435\u043d\u0438\u0438.\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/ppcseo.com\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/ppcseo.com\/#\/schema\/person\/7b57b38d83726014a4732bc5c8d932d9\",\"name\":\"admin_ppcseo\",\"sameAs\":[\"https:\/\/ppcseo.com\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Google has made recommendations for the use of structured product markup - PPCSEO","description":"And provided additional properties for displaying information in Google Images. More useful information on the PPCSEO website. Come in!","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/ppcseo.com\/en\/news\/google-dav-rekomendatsii-stosovno-vykorystannia-strukturovannoi-rozmitki-productiv","og_locale":"en_US","og_type":"article","og_title":"Google has made recommendations for the use of structured product markup - PPCSEO","og_description":"And provided additional properties for displaying information in Google Images. More useful information on the PPCSEO website. Come in!","og_url":"https:\/\/ppcseo.com\/en\/news\/google-dav-rekomendatsii-stosovno-vykorystannia-strukturovannoi-rozmitki-productiv","og_site_name":"PPCSEO","article_published_time":"2022-06-21T06:40:22+00:00","article_modified_time":"2022-06-21T08:05:14+00:00","og_image":[{"width":1920,"height":450,"url":"https:\/\/ppcseo.com\/wp-content\/uploads\/2021\/06\/08-1.jpg","type":"image\/jpeg"}],"author":"admin_ppcseo","twitter_card":"summary_large_image","twitter_misc":{"Written by":"admin_ppcseo","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/ppcseo.com\/en\/news\/google-dav-rekomendatsii-stosovno-vykorystannia-strukturovannoi-rozmitki-productiv","url":"https:\/\/ppcseo.com\/en\/news\/google-dav-rekomendatsii-stosovno-vykorystannia-strukturovannoi-rozmitki-productiv","name":"Google has made recommendations for the use of structured product markup - PPCSEO","isPartOf":{"@id":"https:\/\/ppcseo.com\/#website"},"datePublished":"2022-06-21T06:40:22+00:00","dateModified":"2022-06-21T08:05:14+00:00","author":{"@id":"https:\/\/ppcseo.com\/#\/schema\/person\/7b57b38d83726014a4732bc5c8d932d9"},"description":"And provided additional properties for displaying information in Google Images. More useful information on the PPCSEO website. Come in!","breadcrumb":{"@id":"https:\/\/ppcseo.com\/en\/news\/google-dav-rekomendatsii-stosovno-vykorystannia-strukturovannoi-rozmitki-productiv#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/ppcseo.com\/en\/news\/google-dav-rekomendatsii-stosovno-vykorystannia-strukturovannoi-rozmitki-productiv"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/ppcseo.com\/en\/news\/google-dav-rekomendatsii-stosovno-vykorystannia-strukturovannoi-rozmitki-productiv#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"\u0413\u043b\u0430\u0432\u043d\u0430\u044f \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u0430","item":"https:\/\/dev.ppcseo.com\/en"},{"@type":"ListItem","position":2,"name":"Google has made recommendations for the use of structured product markup"}]},{"@type":"WebSite","@id":"https:\/\/ppcseo.com\/#website","url":"https:\/\/ppcseo.com\/","name":"PPCSEO","description":"PPCSEO.com \u2014 \u043d\u043e\u0432\u043e\u0441\u0442\u043d\u043e\u0439 \u043f\u0440\u043e\u0435\u043a\u0442 \u043e \u043a\u043e\u043d\u0442\u0435\u043a\u0441\u0442\u043d\u043e\u0439 \u0440\u0435\u043a\u043b\u0430\u043c\u0435 \u0438 \u043e SEO-\u043f\u0440\u043e\u0434\u0432\u0438\u0436\u0435\u043d\u0438\u0438.","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/ppcseo.com\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/ppcseo.com\/#\/schema\/person\/7b57b38d83726014a4732bc5c8d932d9","name":"admin_ppcseo","sameAs":["https:\/\/ppcseo.com"]}]}},"_links":{"self":[{"href":"https:\/\/ppcseo.com\/en\/wp-json\/wp\/v2\/posts\/21126"}],"collection":[{"href":"https:\/\/ppcseo.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ppcseo.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ppcseo.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ppcseo.com\/en\/wp-json\/wp\/v2\/comments?post=21126"}],"version-history":[{"count":1,"href":"https:\/\/ppcseo.com\/en\/wp-json\/wp\/v2\/posts\/21126\/revisions"}],"predecessor-version":[{"id":21129,"href":"https:\/\/ppcseo.com\/en\/wp-json\/wp\/v2\/posts\/21126\/revisions\/21129"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ppcseo.com\/en\/wp-json\/wp\/v2\/media\/3947"}],"wp:attachment":[{"href":"https:\/\/ppcseo.com\/en\/wp-json\/wp\/v2\/media?parent=21126"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ppcseo.com\/en\/wp-json\/wp\/v2\/categories?post=21126"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ppcseo.com\/en\/wp-json\/wp\/v2\/tags?post=21126"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}