{"id":15166,"date":"2022-01-17T13:04:50","date_gmt":"2022-01-17T10:04:50","guid":{"rendered":"https:\/\/ppcseo.com\/?p=15166"},"modified":"2022-01-17T16:33:17","modified_gmt":"2022-01-17T13:33:17","slug":"smena-modeli-atribucii-na-urovne-resursa-v-ga4","status":"publish","type":"post","link":"https:\/\/ppcseo.com\/en\/news\/smena-modeli-atribucii-na-urovne-resursa-v-ga4","title":{"rendered":"Change the attribution model on the resource level in GA4"},"content":{"rendered":"\n<p class=\"has-text-align-right\">The source \u2013 <a href=\"https:\/\/cypressnorth.com\/data-analysis\/how-to-change-your-google-analytics-attribution-model-in-ga4\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">cypressnorth<\/a><a href=\"https:\/\/cypressnorth.com\/data-analysis\/how-to-change-your-google-analytics-attribution-model-in-ga4\/\">.com<\/a>&nbsp;<\/p>\n\n\n\n<p>Google Analytics 4 now allows you to change the attribution model on the entire resource level. Changing the model can be applied not only to an individual report, but also affect the conversion value of all reports.<\/p>\n\n\n\n<p>To change the attribution model, select the &#8220;Attribution settings&#8221; item in the account navigation menu:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/lh3.googleusercontent.com\/0IcGwAWO5RMDId1wLhjLk_LRnHEj1jpQdc99czEnVQ9U0Ya9JAHsjsKGXuH30MroSuYZ7fm7fhIw-GwaYOawyYRmwhWIyTkXsDxqntoP6mVtKG5KJMXQAvbhwbds6eTVmoyypi9t\" alt=\"The &quot;Attribution settings&quot; item in the account navigation menu\" width=\"840\" height=\"524\" title=\"The &quot;Attribution settings&quot; item in the account navigation menu\"\/><\/figure><\/div>\n\n\n\n<p>In addition, service users will be able to change the retrospective analysis period for the entire resource. This is done on the attribution settings page:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/lh5.googleusercontent.com\/mPoR8nt0sTkdtbhhzl9m0jdhRX1DXBt3gDzOYE2vz2jgt4Sa3SpafUtMO5UZVoq9u6jAcrdgF2ujlnZGXihawFOhG30IFUlCwYBuY30TcVFdpgnhHhMU1su8ldG7LJIsgIM6ETY9\" alt=\"Service users will be able to change the retrospective analysis period for the entire resource\" width=\"768\" height=\"380\" title=\"Service users will be able to change the retrospective analysis period for the entire resource\"\/><\/figure><\/div>\n\n\n\n<p>The only caveat is that only users with administrator or editor rights can make these changes.<\/p>\n","protected":false},"excerpt":{"rendered":"The source \u2013 cypressnorth.com&nbsp; Google Analytics 4 now allows you to change the attribution model on the entire resource level. Changing the model can be applied not only to an individual report, but also affect the conversion value of all reports. To change the attribution model, select the &#8220;Attribution settings&#8221; item in the account navigation [&hellip;]","protected":false},"author":1,"featured_media":3947,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Change the attribution model on the resource level in GA4 - PPCSEO<\/title>\n<meta name=\"description\" content=\"And besides changing the model you can also change the period of retrospective analysis. More useful information on the PPCSEO website. 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