{"id":14175,"date":"2021-12-22T16:56:34","date_gmt":"2021-12-22T13:56:34","guid":{"rendered":"https:\/\/ppcseo.com\/?p=14175"},"modified":"2021-12-22T19:38:27","modified_gmt":"2021-12-22T16:38:27","slug":"issledovanie-adindex-o-dinamike-bjudzhetov-na-marketing-v-2022","status":"publish","type":"post","link":"https:\/\/ppcseo.com\/en\/news\/issledovanie-adindex-o-dinamike-bjudzhetov-na-marketing-v-2022","title":{"rendered":"AdIndex study on the dynamics of marketing budgets in 2022"},"content":{"rendered":"\n<p class=\"has-text-align-right\">The source \u2013 <a href=\"https:\/\/adindex.ru\/publication\/analitics\/forecasts\/2021\/12\/3\/300656.phtml\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">adindex.ru<\/a>&nbsp;<\/p>\n\n\n\n<p>The Index of marketing sentiment, conducted by AdIndex, is conducted every year. It reflects the dynamics of marketing budgets in the current and next year.&nbsp;<\/p>\n\n\n\n<p>In 2021 it was attended by 967 marketers from 786 companies. The study was conducted in September.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"525\" height=\"1024\" src=\"https:\/\/ppcseo.com\/wp-content\/uploads\/2021\/12\/izobrazhenie-k-novosti-issledovanie-22.12.21-525x1024.jpg\" alt=\"Changes in the contribution of Internet budgets to total marketing expenditures by segment\" class=\"wp-image-14164\" title=\"Changes in the contribution of Internet budgets to total marketing expenditures by segment\" srcset=\"https:\/\/ppcseo.com\/wp-content\/uploads\/2021\/12\/izobrazhenie-k-novosti-issledovanie-22.12.21-525x1024.jpg 525w, https:\/\/ppcseo.com\/wp-content\/uploads\/2021\/12\/izobrazhenie-k-novosti-issledovanie-22.12.21-154x300.jpg 154w, https:\/\/ppcseo.com\/wp-content\/uploads\/2021\/12\/izobrazhenie-k-novosti-issledovanie-22.12.21-768x1499.jpg 768w, https:\/\/ppcseo.com\/wp-content\/uploads\/2021\/12\/izobrazhenie-k-novosti-issledovanie-22.12.21-787x1536.jpg 787w, https:\/\/ppcseo.com\/wp-content\/uploads\/2021\/12\/izobrazhenie-k-novosti-issledovanie-22.12.21-1050x2048.jpg 1050w, https:\/\/ppcseo.com\/wp-content\/uploads\/2021\/12\/izobrazhenie-k-novosti-issledovanie-22.12.21-scaled.jpg 1312w\" sizes=\"(max-width: 525px) 100vw, 525px\" \/><\/figure><\/div>\n\n\n\n<p>For example, with regard to SEO, the active use of this promotional tool will be companies associated with:&nbsp;<\/p>\n\n\n\n<ul><li>tourism, sports and recreation;&nbsp;<\/li><li>medical services;&nbsp;<\/li><li>production of household appliances.<\/li><\/ul>\n\n\n\n<p>In any case, the share of the digital channel is increasing. In 2021 contextual advertising was in demand.<\/p>\n\n\n\n<p>You can read more about the study at the <a href=\"https:\/\/adindex.ru\/publication\/analitics\/forecasts\/2021\/12\/3\/300656.phtml\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">link<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"The source \u2013 adindex.ru&nbsp; The Index of marketing sentiment, conducted by AdIndex, is conducted every year. It reflects the dynamics of marketing budgets in the current and next year.&nbsp; In 2021 it was attended by 967 marketers from 786 companies. The study was conducted in September. For example, with regard to SEO, the active use [&hellip;]","protected":false},"author":1,"featured_media":3950,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[52],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>AdIndex study on the dynamics of marketing budgets in 2022 - PPCSEO<\/title>\n<meta name=\"description\" content=\"&quot;The Marketing Sentiment Index 2021\/2022&quot; shows what was in demand from marketers in the past year and what trends to expect in 2022. More useful information on the PPCSEO website. 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